When it comes to a startup, the ORM Agencies are quite familiar with this since most of them are startups in the first place. The reputation management industry isn’t at an all time high like SEO has been but it will get there soon enough.
Elevate your Communications
If you have difficulty finding reasons to talk about your startup that will matter to the public, branded data is your solution. When it comes to branded data, this is what ultimately allows anyone from tech producers to cloud innovators to create media-worthy stories that tap into human interest. It also allows consumers to take in insightful information about narratives and business trends. Most tech companies think that sticking with press release about their latest product update or executive hire is far more interested than branded data well in fact they are wrong. According to NewVantage Partners, they found out that 95 percent of respondents had taken on a collection and analysis program in the last five years to learn more about this.
Gives your Messages Weight
When it comes to fake news, these outlets have twice as much influence on the media as fact checking websites do. This creates a vacuum for accuracy and even common sense which makes the data the last source of truth.
Makes your Voice Valuable
With the millions of thought leaders out there who are willing and able to offer their opinions on a variety of topics, and they may be likely to get invited or speak or even participate on industry changing panels to bring more viewpoints to the table. When you gather and refine branded data, this allows your startup to position itself on the expertise tech field. This can lead for more opportunities for its promotion as well.